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B N J M N -  I was born on the 1st of January, 1974. Coming from         a small town Ormož (Slovenia), which lies in the heart of one of the best winegrowing regions (Jeruzalem-Ormož) in the world, I grew up to appreciate the nature and pristine personal contacts. At the age of 15, I started taking pictures on a Canon EOS 650 camera that I had bought myself with the money, earned by working at a local petrol station during summer vacations. After finishing the secondary school for Design and Photography, I studied Industrial Design at ALUO (Academy of Fine Arts and Design) in Ljubljana. At that time, I played a rhythm guitar in my rock and roll band EDEN. Shortly after I finished my studies, I accidentally started working in advertising business, and left the band. 


What do I enjoy? Well, I really enjoy good books, selected wines, tasty food, good movies, fine art, photography an music. Above all, I love and am always seeking originality and creativity in everything. I am dedicated to practicing old Chinese martial arts.


For the last 20 years I've been working as an art and creative director in advertising business. Since 2005 I am a creative director and partner at the creative agency ORIGINAL. Before I worked as an art and creative director for Saatchi & Saatchi, Publicis, Idea Company, Futura DDB and McCann Erickson Croatia. I successfully work for some of the most prominent domestic and foreign brands and clients as are The Coca-Cola Company, L’Oréal, MasterCard, Siemens, Nestlé, Ford, GM Opel, P&G, MSD, Zagrebačka pivovara/Interbrew, Radenska, Gavrilović, NLB bank, Triglav Insurance, Lek (Sandoz), Krka ... Up till now I have won more than 100 domestic and international awards for my works.


Since 2015 I am professionally involved as a photographer as well. I work on different commercial and personal projects. I reside in Ljubljana, but create all around the world.

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